The video purpose was to raise awareness in the city about the damage caused by garbage that is not thrown into the garbage cans. It was also important to convey if and when children are allowed to throw away the trash, they should be given a light bag that they can pick up and throw into the large bin or make sure the bin is open because sometimes the children are unable to press the handle.
The video raised awareness of the cleanliness of the city in a significant way.